Media kit
Meet ErIkA
Hi! I’m Erika. I’m an Australian travel and lifestyle creator who shares visually beautiful and emotionally honest content. I’m an experienced content creator who shares predominantly about travel, whilst also inviting my audience into the honest, imperfect, and meaningful parts of my life. My content is introspective and story-driven, following my travels within Australia and overseas, my life abroad in Israel and my own relatable, personal revelations.
I seamlessly blend aesthetic visuals, travel tips and relatable storytelling to empower my audience to discover new experiences and create a life that makes them genuinely happy.
With a community of over eight thousand travellers, my content resonates deeply with those who love to travel and live boldly.
WHO’s WATCHING?
Top Locations: USA, Australia, UK + Israel
Age: 18–34 (primarily 20–29)
Gender: 85% female
Interested in: travel/adventure, lifestyle, living abroad, food, fashion/beauty, self development
Values: authentic story-telling, relatable and honest content
*Updated July 2025
PARTNER WITH ERIKA
Erika collaborates with brands that align with her values of adventure, authenticity, and intentional living. Over the years, Erika has honed her skills in crafting engaging content on social media, identifying trends, implementing strong social media strategy and consistently producing high-quality content.
Equipped with a complete creative set up, including a drone for capturing those otherworldly shots, Erika produces visually stunning content that truly connects and resonates with audiences.
Erika is available for the following creator services:
Instagram reels, stories and feed posts
TikTok videos
Press/media trips
Blog features
Long-term brand integrations/partnerships
User generated content (photo/video - digital, film and aerial/drone)
Erika works collaboratively and strategically to capture content that aligns with your brand's vision. She approaches all of her content from an engaging and authentic perspective, which will ensure your brand leaves a lasting impression on her audience.
partners
Erika has worked with a number of clients and affiliate partners who have been happy with her content deliverables and ROI, including but not limited to:
Twelve South, Visit Brisbane, GetYourGuide, Travello, Camplify, Selina, Bonza Airlines, various Airbnbs and hotels, Fly Australia and Backpacker Deals